 Life imitated art at 8 am on September 30th in Central Auckland. Pedestrians crossing Vulcan lane met an unusual obstruction in the shape of ‘The Blob' from The Foundation's new TV Commercial. Reactions ranged from confusion to amusement as ‘The Blob' undulated gently against the buildings in Vulcan lane. The surprise appearance is all part of Breast Cancer Action Month, New Zealand's take on a global initiative to focus attention on breast cancer incidence and prevention. You can Take ACTION against breast cancer this October by being Breast Aware and - if you are a woman over 40 years of age - enrolling for a breast screening mammogram. To see The New Zealand Breast Cancer Foundation TV Commercial click here |
